Small and medium businesses


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Small and medium businesses are defined as businesses with less than 500 employees or having up to 250 PCs.

Microsoft provides industry leading software and services that help SMB customers leverage cost-effective, enterprise-grade tools. Understanding the SMB opportunity and Microsoft’s campaigns and initiatives will help you better serve your customers.

Meet the SMB Community

  • Value Added Resellers
  • Software Integrators
  • Independent Software Vendors
  • Other Partners that provide software and services to the SMB customers
  • Partner Area Leads
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Want to do more with Microsoft and other SMB partners in your area?

Your regional Partner Area Lead (PAL) can help. PALs are small and medium business advocates, a global partner advisory board that compiles information relevant to your business. PALs share details regarding changes and updates that impact your business needs.

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Learn more about Partner Area Leads

PALs donate their time to support small and medium businesses in their region, driven by their passion for the community. They are influential microsoft partners able to share information to the SMB community at large, as well as provide feedback to microsoft regarding the needs and priorities of SMB partners worldwide.

PALs receive advance information from Microsoft via monthly calls, they then hold meetings with their local SMB partners to share the information they receive and gather feedback.

Connect with a PAL near you

Download the list of current PALs. If there is not a PAL in your region, nominate one by emailing the partner’s name, contact information, business model (reseller, MSP, ISV, cloud partner, etc.), and partner MPN ID.


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