Hubbub’s goal is to do human resources software differently—better than how it has been done before. It accomplishes that by bringing beautiful simplicity to the chaotic world of complex enterprise-class software. To get the word out to more potential customers about its solution, Hubbub partnered with Microsoft and its Go-To-Market Services team.

Hubbub landed two new clients, leading to additional first-year SaaS subscription revenue of almost $100,000, when it issued a press release about its HR solution. Hubbub was mentioned in multiple local publications as well as on the Microsoft Partner Apps Blog, with its press release reaching a total audience of more than 1.5 million. Hubbub boosted its brand exposure to more than 500,000 users on Twitter with a tweet on @Azure. It also executed a web marketing campaign with a digital agency and published a mini-case study and datasheet about its solution. The Microsoft Go-To-Market Services team facilitated all of these efforts.

Product/Service

Headquartered in Canada and Launched in 2015, Hubbub by Ode Systems is a suite of beautifully simple, enterprise-class, global human resources and Unified Operations management solutions. Hubbub is shifting the paradigm in the way in which Unified Operations management solutions are being delivered, driving out the waste and unnecessary spending in the marketplace.

Industry

Human Resources