Allium, a Czech software developer, has been working to develop e-commerce and customer relationship management (CRM) solutions for customers since 1994.
With a strong international presence and a collaborative culture, the ISV has grown since its inception to around 50 employees working across several subsidiaries in the Czech Republic, Switzerland, Germany, and Romania.
Allium’s PIMICS solution—a product information management solution (PIM)—has been particularly successful with customers across Germany, Austria, and Switzerland. While many organizations offer their own versions of PIM solutions, Allium’s approach is unique as the partner believes that PIM systems should be always integrated into a customer’s enterprise resource planning (ERP) systems.
Allium works across several industries, but most typically serves small-to-midmarket business customers working in e-commerce, wholesales, and manufacturing companies who need to manage a large portfolio of products.
Allium has been a Microsoft partner since 2003 and holds a gold competency for Enterprise Resource Planning and silver competencies for Collaboration and Content as well as Small and Midmarket Cloud Solutions.
A major e-commerce customer needed help aligning products with customer needs
A major e-commerce customer in the EU faced challenges organizing and managing the enormous quantity of product data that it needed to run its business.
While the customer had some tools in place, it lacked the proper data management processes and solutions to effectively manage the sheer quantity of product data it possessed. Realizing it needed a solution, the customer did some research and connected with Allium regarding its PIMICS solution.
Allium quickly realized that the customer had certain processes in place that needed to be overhauled right in order to ensure it could meet internal deadlines and provide the best experiences possible for its customers while potentially expanding its catalogue of products.