Challenger Selling Foundations

Last Modified 2021-06-22

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Upon completing Challenger Selling Foundations, participants will be able to:

1) Understand and explain why the Challenger method is effective for both the seller and the customer.
2) Leverage the Challenger skills of Teaching, Tailoring, Taking Control, and applying Constructive Tension.
3) Use the Challenger method to develop insights for customers.
4) Start applying the Conversation Choreography to customer conversations.

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