The Connect with Customers pillar is designed to help small and midsize businesses build more fruitful and engaging relationships with their customers using solutions such as Microsoft Dynamics CRM Online along with business intelligence (BI) and analytics capabilities in Excel and Power Platform. The following are common solutions and products that benefit from this Connect with Customers pillar:
Solutions to help your customer:
- Get a complete view of their customer
- Find and capitalize on the best opportunities
- Boost their customer’s sales and service teams’ productivity
- Engage customers and win sales
- Stay connected and increase customer loyalty
Products relevant to this pillar:
- Microsoft Office 365
- Yammer
- Windows 10 and devices
- Power Platform
- SQL Server 2014
- CRM Online
Read more about the Connect with Customers pillar
One of the top challenges small and midsize businesses face is attracting customers, especially high-value customers willing to spend more on their products and services. But simply getting new customers isn’t enough; small and midsize businesses must also fight to retain them. Customer attrition rates can be high, and for small and midsize businesses in particular, every customer counts.
Businesses not only need to understand customers better than their competitors do, they also want to capture and keep their attention—and that’s easier said than done.
To build lasting relationships, small and midsize businesses need to stay on top of social and technology trends. This means making the most of data assets, and connecting with customers through a variety of channels, including email, websites, mobile devices, and social media.
This is where you step in, by helping businesses increase profitability through better insight and more engaging communications. Help small and midsize businesses get started by talking to them about:
- Understanding customers by pulling together data from point-of-sale systems, sales tracking software, and social media posts with tools like Microsoft Dynamics Online and Power Platform
- Creating professional sales material with Microsoft Office 365
- Reaching out to customers and coworkers in real time with tools like Skype for Business
- Interacting with customers in more engaging, personalized ways using the Azure cloud platform and mobile technologies
Learn more about Partner Profitability
Get started now
Download and customize the following sales guide, copy blocks, and email template to help support your sales and marketing conversations:
A guide for sales conversations with your customers:
Download presentation pitch deck
Ready-to-go content for your social media and website:
Download copy blocks
Send an email to your customer about building customer loyalty using Microsoft Dynamics CRM Online:
Download email template
The Grow Efficiently pillar helps your customers understand how Microsoft solutions can help them grow and transform in the face of an ever-changing business landscape. The following are common solutions and products that benefit from the Grow Efficiently pillar:
This solution can help your customer:
- Adapt quickly to changing business needs
- Get the storage you need when you need it
- Get the most from your IT investment
- Reduce the cost and complexity of IT
Products relevant to this pillar:
- Microsoft Office 365
- Windows 10 and devices
- Microsoft Azure
- SQL Server 2014
Read more about the Grow Efficiently pillar
Business of all sizes need to adapt more quickly to change, and they’re looking toward the cloud for solutions. However, small and midsize businesses have an even bigger incentive to focus on cloud services. Small and midsize businesses need to spend their limited budgets where it will do the most good, which puts them between a rock and a hard place with technology. They need IT to grow, but they won’t get far if they don’t invest in marketing and promotion. Budgets and infrastructure aren’t the only resources that face growing pains—lean IT teams also struggle to keep up with business demands.
So how can you help?
Offer flexible solutions that help small and midsize businesses grow while improving agility and getting the most out of their IT investments. Show customers how to scale out in ways that make the most business sense. Use these assets to talk to your customers about:
- Running apps and workloads in the cloud on Microsoft Azure
- Consolidating servers with virtualization in Windows Server 2012 R2
- Boosting productivity with cloud-based tools in Microsoft Office 365
- Accelerating the performance of business applications with SQL Server 2014
- Reducing the cost and complexity of managing PCs and mobile devices with Windows 8 Pro and Microsoft Intune
Learn more about Partner Profitability
Get started now
Download and customize the following sales guide, copy blocks, and email template to help support your sales and marketing conversations:
A guide for sales conversations with your customers:
Download presentation pitch deck
Ready-to-go content for your social media and website:
Download copy blocks
Send an email to your customer about building customer loyalty using Microsoft Dynamics CRM Online:
Download email template
The Safeguard your Business pillar helps you message a holistic story about how Microsoft solutions help small and midsize businesses safeguard business by keeping data protected and available with cloud integration. The following are common solutions and products that benefit from the Safeguard Your Business pillar:
This solution can help your customer:
- Get advanced data protection at every level of your IT
- Automatically backup your files and data
- Be back online in minutes if disaster strikes
- Meet industry and compliance needs
Products relevant to this pillar:
- Microsoft Office 365
- Windows 10 and devices
- Microsoft Azure
- EMS
Read more about the Safeguard your Business pillar
Business today can happen anywhere and on virtually any device. More employees work at home or travel, client expect personalized, onsite service, and teams need to collaborate across multiple time-zones. But if any downtime poses a business risk, so does sharing business data across geographies and devices. To add to the challenge, employees also expect to use their favorite mobile devices, whether laptops, phones, or tablets. All of that can be a headache for small and midsize businesses, who want the benefits of mobile flexibility without the drawbacks of higher security risks and costly, complicated technologies.
You can help customers take advantage of modern technologies while safeguarding data and business operations. Use these assets to tell small and midsize businesses about:
- Protecting data with capabilities in Windows and Microsoft Office 365 that control access to information
- Ensuring that business runs smoothly with flexible and affordable data backup and disaster recovery solutions based on Windows Server 2012 R2 and Microsoft Azure
- Simplifying management of apps and devices with Microsoft Intune, which helps small and midsize businesses provide secure access to corporate apps and data virtually anywhere, and on any device
Learn more about Partner Profitability
Get started now
Download and customize the following sales guide, copy blocks, and email template to help support your sales and marketing conversations:
A guide for sales conversations with your customers:
Download presentation pitch deck
Ready-to-go content for your social media and website:
Download copy blocks
Send an email to your customer about building customer loyalty using Microsoft Dynamics CRM Online:
Download email template
The Business Anywhere pillar focuses on helping small and midsize businesses improve productivity in mobile and remote scenarios with flexible solutions that meet their unique business needs, whether it’s providing remote access to line-of-business apps and data, collaborating in real time, or working with familiar office tools while traveling. The following are common solutions and products that benefit from the Business Anywhere pillar:
This solution can help your customer:
- Be productive wherever you need to be
- Connect with your team and work together anywhere
- Use mobile devices and apps that work the way you do
- Easily manage all your devices and apps
- Manage and simplify identity/access
- Protect shared information wherever it goes
Products relevant to this pillar:
- Microsoft Office 365
- Yammer
- Windows 10 and devices
- Microsoft Azure
- EMS
- Dynamics CRM Online
Read more about the Business Anywhere pillar
To stay agile, businesses today need to be able to work anytime, anywhere. Whatever the industry, small and midsize businesses look for ways to streamline workflow and stay productive across almost any location, time zone, or device. Legal firms want to manage caseloads and busy schedules more efficiently, professional services teams struggle to collaborate across multiple locations, and healthcare staff want to work with patients inside and outside hospital walls.
You have an opportunity to help even the most budget-constrained small and midsize businesses work more efficiently. Use these assets to talk to your customers about:
- Improving productivity with Microsoft Office 365, which provides all the office tools they need online
- Gaining better insight and agility with easy, real time access to analytics through Power Platform
- Collaborating with document sharing and communications solutions such as Microsoft Office 365, Skype for Business, and SharePoint Online
- Providing a consistent user experience across devices, whether PCs, laptops, tablets, or Windows phones
- Ensuring that employees have remote access to business apps hosted onsite with Windows Server 2012 R2, or in the cloud on Microsoft Azure
Learn more about Partner Profitability
Get started now
Download and customize the following sales guide, copy blocks, and email template to help support your sales and marketing conversations:
A guide for sales conversations with your customers:
Download presentation pitch deck
Ready-to-go content for your social media and website:
Download copy blocks
Send an email to your customer about building customer loyalty using Microsoft Dynamics CRM Online:
Download email template