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Modernize with Surface Program

Modernize with Surface Webinars and Modernize with Surface Workshops are partner-led engagement programs, designed by Microsoft, to help partners generate prospects with top of funnel webinars and to drive lead qualification and nurture through customer workshops.

Modernize with Surface Webinars
Modernize with Surface Workshops

The Modernize with Surface Webinar is a top of funnel activity and is meant to be a 1:many delivery through-partner to end-customer using pre-recorded webinar content. Webinars will be focused on customer needs with a high-level introduction into customer scenarios and solutions that Surface provides.

Webinar Program Materials:

Pre Recorded Video files
Social Assets
Pre-Event Lead Nurture Emails
Registration Page Assets
Post-Event Lead Nurture Email Assets

[Read First] Modernize with Surface Webinar Requirements and Proof of Execution Template

Cyber Resilience Campaign & Webinar

The Modernize with Surface Workshop is a mid-funnel activity with the intent of lead qualification and customer nurture. Take your customer journey to the next phase by guiding customers to build on outcomes, demonstrate business value, and accelerate sales opportunities. From start to finish, the Modernize with Surface Workshop includes a pre-engagement with the customer ("Assess") followed by a customized presentation ("Art of the Possible") and ends with building a plan including next steps and recommendations ("Build the Plan").

Modernize with Surface Workshop Program Materials:

Modernize with Surface Webinars

Webinar Program Materials:

Pre Recorded Video files
Social Assets
Pre-Event Lead Nurture Emails
Registration Page Assets
Post-Event Lead Nurture Email Assets

[Read First] Modernize with Surface Webinar Requirements and Proof of Execution Template

Cyber Resilience Campaign & Webinar

Modernize with Surface Workshops

Modernize with Surface Workshop Program Materials: