| Pricing Programs |
Deal Registration Based Benefits: Rewards resellers for investment of resources and time spent to develop and support Surface opportunities for eligible products. |
Bronze
Silver
Gold
Platinum |
| Incentives |
Access to Special Pricing Program: Deal-by-deal discounts for larger strategic deals; variable discounts based on volume, SKUs, attach, and other factors. |
Bronze
Silver
Gold
Platinum
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Eligible for Base Rebate Program: Core incentives reward eligible partners for the value delivered in helping Microsoft achieve business objectives for Surface devices. Base rebate opportunities are calculated based on the unit volume and price. |
Bronze
Silver
Gold
Platinum |
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Eligible for Accelerated Growth Incentive: On top of Core Incentives, Surface partners are also eligible for Growth Accelerator Incentives meant to maximize incentive payout opportunities to support partner business growth and profitability. |
Gold
Platinum |
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Eligible for Co-Marketing Fund Accrual: The Partner Incentives Co-operative Marketing Fund provides reimbursement of earned funds to eligible partners to help differentiate and build channel awareness and preference for Microsoft Products. |
Gold
Platinum |
| Sales Enablement |
Online and Live Training: Access to training and certification resources, including on-demand, self-service training modules as well as scheduled, instructor-led courses and events.
Surface Elevate (Live Workshop) | ExpertZone (On-Demand)
|
Bronze
Silver
Gold
Platinum |
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Co-Brand Ready Sales Materials: Access sales materials such as pitch decks, factsheets, email templates, flyers, seller guides and more to help customers through the purchasing process. |
Bronze
Silver
Gold
Platinum |
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Demo units at a reduced price: Resellers and customers can purchase select devices at up to 50% off MSRP up to a purchase limit. |
Bronze
Silver
Gold
Platinum |
| Relationship and Support |
Microsoft Partner Development Manager: Eligible partners receive one-on-one support during their Surface journey through a relationship with a Partner Development Manager. |
Gold
Platinum |
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Early product disclosures: Stay informed about upcoming products with early disclosures. |
Gold
Platinum |
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In-Person invite to Executive Partner Advisory Council (EPAC) |
Platinum |
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Access to Market Development Funds: At local discretion. |
Bronze
Silver
Gold
Platinum |
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End Customer Investment Funds (ECIF) for Qualified Opportunities: Funding to provide select pre-sales and post-sales services to customers. |
Bronze
Silver
Gold
Platinum |
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Support from Surface Co-op Marketing Advisors: Eligible partners can obtain assistance in utilizing Co-op funds and claiming reimbursement for qualifying marketing activities. |
Gold
Platinum |
| Marketing Resources |
Automated Content Marketing: Access free Surface content that is shared directly across your digital channels to enhance your marketing efforts and increase customer engagement. |
Bronze
Silver
Gold
Platinum |
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Co-Brand Ready Marketing Materials: Build your digital marketing campaigns with easy-to-use marketing collateral, assets and provided campaign strategies. |
Bronze
Silver
Gold
Platinum |
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Digital Marketing and Campaign Support: Eligible partners receive tailored support for digital marketing campaigns. |
Platinum |
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Marketing Guidance: Access up-to-date marketing priorities and activity planning guidance. |
Bronze
Silver
Gold
Platinum |
| Technical Readiness |
Technical training and documentation: Access to certified product and application trainings, informationals, video demonstrations and product documentation Surface Elevate (Live Workshop) | ExpertZone (On-demand) |
Bronze
Silver
Gold
Platinum |
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Microsoft Partner Technical Specialist Support |
Gold
Platinum |