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Which marketplace is best for your app?

List your offers and trials, manage and monitor your app, and sell directly to customers within the Microsoft global ecosystem. Compare the benefits of AppSource and the Microsoft Azure Marketplace to find the one that works best for your business.

Features	Azure Marketplace	AppSource
Target audience	IT professionals, developers (including database administrators, SecOps, DevOps, and others)	Line-of-business (LOB) decision makers (including procurement, manufacturing, accounting, and others)
Built to extend	Microsoft Azure	Azure, Microsoft Dynamics 365, Office 365, Power BI, and Power Apps
Types of solutions and services	Infrastructure solutions and professional services	Finished LOB apps and professional services
Publishing options	Contact Me, Consulting Services Offer, Trial, Virtual Machine, Solution Templates, or Managed Apps	Contact Me, Consulting Services Offer, or Trial
In-app experience	Azure Portal and command-line interface (CLI)	Office 365, Dynamics 365, Power BI, Office client apps

Target audience
Azure Marketplace	IT professionals, developers (including database administrators, SecOps, DevOps, and others)
AppSource	Line-of-business (LOB) decision makers (including procurement, manufacturing, accounting, and others)
Built to extend
Azure Marketplace	Microsoft Azure
AppSource	Azure, Microsoft Dynamics 365, Office 365, Power BI, and Power Apps
Types of solutions and services
Azure Marketplace	Infrastructure solutions and professional services
AppSource	Finished LOB apps and professional services
Publishing options
Azure Marketplace	Contact Me, Consulting Services Offer, Trial, Virtual Machine, Solution Templates, or Managed Apps
AppSource	Contact Me, Consulting Services Offer, or Trial
In-app experience
Azure Marketplace	Azure Portal and command-line interface (CLI)
AppSource	Office 365, Dynamics 365, Power BI, Office client apps

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Set up your app for success. Get personal, expert advice to prepare your app for validation and listing in either the AppSource or Azure Marketplace.

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Publish your app today

You’ve learned everything you need to know. It’s time to show your app to the world and publish in one of our storefronts.

Visit AppSource Visit Azure Marketplace

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Global customers

See how this Microsoft partner used Azure Marketplace to open up new sales channels and reach a global audience of customers.

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