Spotlight

This is the place to catch the most exciting news and updates every month. From tips on how to the make the most of your membership and the most exciting product launches to insights on growing your business – it’s all here for you to gain from.
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<strong><a href="/en-in/mpn/partner/community/India-Partner-News-Update"class="cta arrow">Go back to India Partner News Update 2015</a></strong>

Power up with COOP Demand Generation Support Services

In this fast paced economy, marketing is the primary lever to reach the untapped whitespace of SMBs and also the most efficient way to turn conversations into conversions. The focus set upon moving customers through the funnel to drive sales, consumption, and upsell/cross sell. To help you leverage experts in marketing for your lead generation needs, we have launched POWERUP with COOP - Demand Generation Support Services for our Managed/ Rebated Partners/ LSPs/ Distributors.

Power up with COOP now

Partner Onboarding Resource Guide is now Live!

A new resource to help partners get onboard the MPN journey with us, Partner Onboarding Resource Guide is a one-stop shop for partners to find the resources and benefits available to them. It is intended to help our partners especially the new ones get productive earlier by accelerating the onboarding process. From tips and training guides, you’ll find it all here to maximize your MPN membership.

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Microsoft AdvancedSupport to Partners

Hot off WPC! We just announced the new cloud partner support offering, Advanced Support for Partners (formerly Microsoft Partner Direct) at an accessible price point. Advanced Support for Partners will help partners be a great ally to their customers and grow their business faster. Developed using direct feedback from partners and extensive research, it is now available for Limited Preview.

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Thank you for making WPC a big success! Catch the highlights

We extend a heartfelt thanks to all partners who joined us at WPC 2015. Indeed, your presence and support ensured that that the event turned out to be a huge success. Join us to view the key highlights of the conference, the inspiring keynotes, the enlightening presentations, the proud winners and more. Catch the energy and excitement that made WPC one of the most unique events of this year.

Watch the highlights

Earning Azure incentives made easy through Digital Partner of Record

As a result of your feedback that using Partner Sales Exchange (PSX) to manually request Microsoft Azure Incentives is difficult, the Partner Incentives team will be leveraging Digital Partner of Record (POR) to make it easier for you to earn Azure incentives.
We’re excited to launch a streamlined and automated process that will allow your customers to attach you as their Azure partner of record. Your customers will simply need your PartnerID to complete this process on their Azure Customer portal.

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Want leads for conversion? Qualify for the C2PC Program

Each year, thousands of SMB customers interact with Microsoft and our Partners in many different ways, through the web, social, events, etc. Our vision is a seamless path from our customer interactions to our Partners in a connected way. The Customer to Partner Connector (C2PC) program is an automated Partner Lead Management tool to drive leads and opportunities generated by Microsoft to relevant partners.
As a partner you need to meet certain criteria to qualify for the program and get leads for conversion.

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