Love Affair and the Perfect Conversation Starter

  • facebook
  • twitter
  • linkedin

How can you leverage Open Source Software to deliver Cloud services in a multi-option market?

The Cloud loves open source. Many of the operating systems and server applications that are developed in the Cloud run based on open source programming methods that are shared and accessible to all developers.

When your business is all about delivering Cloud services that address the needs of global customers, no matter the programming language, operating system, tool or framework they use, building open source-based software becomes a strong competitive advantage. As Jim Zemlin, executive director at Linux Foundation, has said “shared development is enabling faster development with higher quality and lower costs. This is causing the software value chain to change.”

Microsoft and open source software

According to GitHub, the biggest repository and community for open source projects, last year Microsoft was the organization with the most open source contributors, surpassing open source advocates like Facebook or Google.

Open source software is a powerful way to advance software development and share data for experimentation. Microsoft is well aware of this and has really embraced open source, leaving the choice up to the customer. They are now involved with 140 workgroups dealing with open standards, and actively supports more than 400 projects where code is written before being given back to the community.

Building and selling services based on open source has become increasingly important for Azure Cloud growth, and has also made Azure accessible for others' open-source-based software applications.

Blog post 3  image

The perfect conversation starter

It no longer matters which programming language you speak. It really doesn't have to be just .NET anymore and you can also code in Java or PHP. Microsoft ensures you can run everything any way and in any location you want, including business-critical enterprise workloads running on Red Hat and other Linux-based infrastructure.

Whether that's in an on-premises data center, a service provider's data center, or one of Microsoft's data centers, it's all about freedom of choice for the customer and taking a hybrid Cloud approach.

Azure and Open Source Software can be a perfect conversation starter if you are selling Cloud services. This is not without reason - you can easily run numerous solutions on the Microsoft Cloud service. Driving an open source workload conversation can help you engage with customers and lead to significant increase in your Azure consumption.

Red Hat solutions for Azure customers

Microsoft Azure is also a Red Hat Certified Cloud and Service Provider. This means customers will be able to run their Red Hat Enterprise Linux applications and workloads on Microsoft Azure.

Red Hat Cloud Access subscribers can take their virtual machines with them to run in Microsoft Azure. Microsoft Azure customers benefit from Red Hat's application platform, including Red Hat JBoss Enterprise Application Platform, Red Hat JBoss Web Server, Red Hat Gluster Storage, and OpenShift, Red Hat's platform-as-a-service offering.

If you would like to discover more about open source on Microsoft Azure, check out this resource: Microsoft officially in love with open source and the latest news on Microsoft + Open Source.

Would you like to learn how you can modernize your customers’ datacentre with AZURE INFRASTRUCTURE and PROVIDE CUSTOMERS WITH MORE CHOICES IN THE CLOUD? Are you ready to start monetizing the Cloud with Azure services?

Join the webinar sessions today and Advance your Azure Business!

Explore sessions

Highlights for Azure sellers

Have you already registered to the training sessions? Then it’s time to get started with a selection of posts and expert articles for
Cloud sellers like you!

Azure Sales Enablement

Get started by joining the baseline of Azure Sales where we will provide you with valuable insights from top Azure Sellers and help you achieve that additional competitive advantage.

Azure Land

These 6 webinars will help you to build a business continuity plan, cover data protection issues, discuss selling the hybrid Cloud and virtual machines, and give you the tools to provide your customers with the flexibility of virtualization in the Cloud.

Azure Expand

If you want to learn more about Open Source on Azure, Software-defined data center, DevOps tools and other related topics, join these 6 sessions and and advance your sales.

Featured Cloud-related articles

Get your sales specialization started with a selection of posts and a customer story for Azure sellers like you!

Blog post

Dev/Test in the Cloud is a Persuasive Move

What the Cloud has to offer for developers and testers is just too attractive to pass up.

Blog post 3 - Love Affair

Selling Cloud Services in the Digital Era

Sales teams need to move on from past hard selling techniques to one in which the customer is put at the core of the selling process.

Customer-Story - Image

Moving SAP to the Cloud: The Real Game Changer

Switching entirely to Azure Cloud helped Softtek speed up SAP deployments and have a scalable, more reliable way to deliver agile IT to their global clients.

Brought to you by Consalta

At Consalta, we strive to give every business the opportunity to grow and build their digital DNA. Digital technologies are evolving at a rapid pace never seen before. What used to take decades to change and settle, now only takes years and will likely speed up in the near future. Progress in technology has changed the way we live, work and do business, urging companies to reshape and put new structures and strategies at their core. We help businesses adopt and make the most out of technology to stay competitive along their digital journey. Our consultants have 15+ years of experience in sales and management roles in the IT industry and a track record of 1400+ satisfied clients.

David Balazic

David Balazic

Consultant | Managing Partner

Gregor Dedic

Gregor Dedic

Consultant | Digital Enabler

Samo Kanellopulos

Samo Kanellopulos

Consultant | Business Developer


Microsoft respects your privacy. Please read our online Privacy Statement.

If you would prefer not to receive future promotional emails from Microsoft Corporation, please click here to unsubscribe. These settings will not affect any newsletters you've requested or any mandatory service communications that are considered part of certain Microsoft services.

To set your contact preferences for Microsoft newsletters, see the communications preferences section of the Microsoft Privacy Statement.

To set your contact preferences for other Microsoft Communications, click here.

Microsoft Corporation Ltd.

One Microsoft Way

Redmond, WA 98052-7329


© 2017 Microsoft. All rights reserved