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Microsoft Ignite is almost here. If you have not yet made plans to attend in person or connect digitally, don’t wait. Reserve your spot today!

Whether you are joining us in San Francisco or tuning in virtually, this is your moment to stay close to the latest innovation across Microsoft Cloud and AI platforms and hear directly from our business and product leaders.

Ignite is designed to give you actionable insights and resources so you can continue to innovate, grow your business, and support customers as they move into the era of intelligent cloud and AI. You will see real product advancements, hear about customer and partner impact, and learn how to turn new capabilities into measurable outcomes.

 

What to expect

You will hear from Microsoft engineering and business leaders, explore new AI product capabilities, and see how partners are scaling intelligent solutions in the market. The experience brings together deep technical content, hands-on learning, networking opportunities, and direct engagement with experts who are shaping the future of cloud and AI platforms.

Partner-focused programming will highlight resources designed to strengthen your AI practice, accelerate co-sell opportunities, and unlock advantages offered through the Microsoft AI Cloud Partner Program. You can expect sessions that emphasize building differentiated solutions, expanding go-to-market impact, and growing data, AI, and security solution areas.

You’ll also find:

  • Theater sessions featuring real-world examples of AI applications, intelligent agents, and data solutions.
  • The Hub expo area with opportunities for solution demos, connecting with subject matter experts, and participating in interactive discussions.
  • The Microsoft AI Cloud Partner Program booth in the Hub, where you can learn more about and purchase partner benefits packages.
  • Hands-on labs, onsite certification opportunities, and community meetups designed to make learning and connection easier.

On Tuesday, we will kick things off at the Chase Center with keynotes from Microsoft and industry leaders showcasing product innovations and partner impact stories:

Ignite opening keynote
Tue, Nov 18 | 9:00 AM–11:00 AM PT
Our opening keynote will feature Judson Althoff, CEO of Microsoft commercial business, joined by Scott Guthrie, Charles Lamanna, Ryan Roslanksy, and Asha Sharma as they unveil the latest innovations driving the next wave of AI transformation, empowering people and organizations across industries to redefine what it means to become frontier.

Ignite partner keynote: Powering Frontier Partnerships
Tue, Nov 18 | 11:45 AM–2:45 PM PT
Join Nicole Dezen, Nick ParkerRalph Haupter, and Judson Althoff for a dynamic keynote that explores the evolving role of partners in shaping the next generation of Frontier Firms. This session will spotlight success stories of partners leading customers through AI transformation, how we are delivering success together, and the latest investments and announcements from the Microsoft AI Cloud Partner Program.

After the keynote sessions, you’ll have the opportunity to enjoy lunch with fellow partners from 12:45–2:30 PM PT at the Chase Center.

 

What to do and know before you go

Take a few minutes to set yourself up for a smooth and productive Ignite experience. Start by reviewing and updating your Ignite profile so you receive the most relevant recommendations and can connect with the right people. Install the event mobile app for quick access to session details, maps, and updates, then begin adding sessions to your schedule so you are ready when doors open.

Below are a few sessions you do not want to miss:

Check the partner Ignite page for a list of recommended sessions.

If you are attending in person, use the attendee directory to connect with peers in advance and the speaker directory to identify experts you want to engage with. You can also reserve networking space and schedule meetings ahead of time. Take a moment to look at the event’s security guidelines, including badge requirements, screenings, and prohibited items so you know what to expect on arrival.

Spend time exploring the interactive venue map and shuttle routes. The map is an easy way to plan how you will move between spaces and stay on schedule during the event. Lunch menus are posted as well, giving you a look at what will be served and where.

Plan to arrive early on November 17 for badge pickup. This helps avoid lines and gives you time to settle in before the first full day of programming. Official event swag will be available during badge pickup, and only on Monday, so make that your first stop when you arrive.

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