Ofc17 Group

The Immersion Experience

Engage customers and convey the value of Microsoft solutions for their business needs

“The CIE program has helped me increase my closure rate by 60% and drive more bottom line business. This amazing program also gives me the opportunity to bring the latest and greatest technology directly to my prospects and customers. They truly view me as the expert and it helps me differentiate my company by bringing the hands-on technology to them.”

Michael Goldstein, CEO, LAN InfoTech

CIE Comp

What is the Immersion experience?

The Immersion experience (formerly known as the Customer Immersion Experience (CIE)) is a powerful sales tool where customers explore Microsoft products and platform through everyday business scenarios while guided by a skilled facilitator. Facilitators encourage discussion that benefits the organization and their goals, which changes the conversation from a product-specific discussion to a platform discussion. By letting customers experience and explore what is possible at their own pace, the Immersion experience helps customers see the value that a consolidated Microsoft platform can deliver for their business.

Watch the video Become a facilitator

Business benefits of the Immersion experience for partners

The Immersion experience has been one of the top sales and marketing tools in the US for over five years and consistently receives rave reviews from customers. A recent impact study shows

432% larger

Increased revenue

Median Committed Revenue for accounts that attended an Immersion experience is 432% larger than for accounts that did not attend an Immersion experience

14% higher

Higher pipeline

Total Office 365 Won Pipeline (FY17) is 14% higher for accounts attending an Immersion experience vs account that have not

937% larger

More Office 365 revenue

Median Office 365 Committed Revenue for accounts that attended an Immersion experience is 937% larger than for accounts that did not attend an Immersion experience (up from 300% in FY16)

“I’ve always said sales is like art, it’s our job to listen to our customers and help them paint the perfect picture of what they need for business. The CIE is the only program we’ve seen that allows the customer to envision what’s possible using different Microsoft platforms while we provide guidance along the way.”

Sean Ferrel, Founder and Chairman, Managed Solution

Hear from partners and customers about the Immersion experience

See what partners have to say about how the Immersion experience helps them grow relationships, find and develop opportunities, make sales and improve adoption.

Reed W New Signature

Pitching the Immersion Experience

New Signature shows customers the value of committing the time to do an Immersion experience

Patrick K Integration Partners

Seeing work in a new way

Integration Partners helps customer envision a new way to work

Jack L Getting to Green

A sale every time

For Getting To Green, every Immersion experience has led to a sale

Rick M Occucare

Solutions for a healthcare customer

The Immersion experience helps Occucare International find solutions to clinic issues

Tim B Plus Consulting

Moving from legacy systems leads to productivity

Plus Consulting demonstrates to a customer how their capabilities can grow dramatically with cloud solutions

CIE Comp

The business value of the Immersion experience

What partners and customers are saying about the value of the Immersion experience

Register now for Immersion experience facilitator training

Immersion experience facilitator training happens nationwide and is led by Brainstorm Inc., the training partner for the program. These trainings are 1.5 days long in-person, with online pre-work and post-work, and require active participation. Register on the Brainstorm website here. There is a maximum of 11 attendees per training boot camp.

Date

Location

February 6 -7, 2018 Denver, Colorado
February 6 -7, 2018 Indianapolis, Indiana
February 13-14, 2018 Houston, Texas
February 27-28, 2018 Irvine, California
February 27-28, 2018 Atlanta, Georgia
February 27-28, 2018 Boston, Massachusetts (Burlington)
March 6-7, 2018 Minneapolis, Minnesota
March 6-7, 2018 Chevy Chase, Maryland
March 6-7, 2018 Chicago, Illinois
March 6-7, 2018 New York, New York
March 6-7, 2018 San Francisco, California
March 6-7, 2018 St. Louis, Missouri
February 6 -7, 2018
Location Denver, Colorado
February 6 -7, 2018
Location Indianapolis, Indiana
February 13-14, 2018
Location Houston, Texas
February 27-28, 2018
Location Irvine, California
February 27-28, 2018
Location Atlanta, Georgia
February 27-28, 2018
Location Boston, Massachusetts (Burlington)
March 6-7, 2018
Location Minneapolis, Minnesota
March 6-7, 2018
Location Chevy Chase, Maryland
March 6-7, 2018
Location Chicago, Illinois
March 6-7, 2018
Location New York, New York
March 6-7, 2018
Location San Francisco, California
March 6-7, 2018
Location St. Louis, Missouri

Frequently asked questions

The Immersion experience can only be delivered by qualified facilitators. Sign up for one of training boot camps to learn the skills you need to deliver an Immersion experience to your customers. Training boot camps require 1.5-day in person attendance and online pre-work and post-work. By engaging with the Microsoft platform and products in facilitated and customized business scenarios, customers develop unique insights that can only come from hands-on experience, including a deep understanding of the real-world collaboration capabilities of Office 365 and more.

Revenue Opportunities The Immersion experience helps increase renewal rates, uncover new opportunities and grow Office 365, Dynamics 365, EMS, and Windows revenue and services
Support A dedicated team of experts are here to help with any software, hardware, and program support needs.
Hardware Get access to Microsoft’s state of the art hardware to use for your Immersion experiences at no cost.
Microsoft Facilities The Immersion experience Service Desk will help you book rooms in MTCs and Microsoft offices for your Immersion experience sessions.
Shipping Microsoft will ship mobile Immersion experience equipment wherever you need it and handle all logistics at no cost to you.
Training Keep your skills sharp with live and on-demand training. Access Immersion experience Facilitator Guides, online training materials, best practices, and other supplemental content in the Immersion experience Portal.
Facilitator Community Join the Immersion experience facilitator community to share ideas, best practices, and get advice from your fellow Immersion experience facilitators.
Marketing Drive awareness and demand with downloadable Immersion experience marketing assets. Increase internal Microsoft visibility and discoverability as a US Immersion experience Qualified Partner.
Contests & Sweepstakes Gain recognition and visibility for your organization with the Microsoft field and leadership teams and a chance to earn prizes!
Revenue Opportunities
The Immersion experience helps increase renewal rates, uncover new opportunities and grow Office 365, Dynamics 365, EMS, and Windows revenue and services
Support
A dedicated team of experts are here to help with any software, hardware, and program support needs.
Hardware
Get access to Microsoft’s state of the art hardware to use for your Immersion experiences at no cost.
Microsoft Facilities
The Immersion experience Service Desk will help you book rooms in MTCs and Microsoft offices for your Immersion experience sessions.
Shipping
Microsoft will ship mobile Immersion experience equipment wherever you need it and handle all logistics at no cost to you.
Training
Keep your skills sharp with live and on-demand training. Access Immersion experience Facilitator Guides, online training materials, best practices, and other supplemental content in the Immersion experience Portal.
Facilitator Community
Join the Immersion experience facilitator community to share ideas, best practices, and get advice from your fellow Immersion experience facilitators.
Marketing
Drive awareness and demand with downloadable Immersion experience marketing assets. Increase internal Microsoft visibility and discoverability as a US Immersion experience Qualified Partner.
Contests & Sweepstakes
Gain recognition and visibility for your organization with the Microsoft field and leadership teams and a chance to earn prizes!

Facilitators must attend the 1.5-day boot camp hosted by Brainstorm, Inc., as well as finish online pre-work and post-work.

After attending the boot camp, to remain qualified, facilitators must:

  • Deliver the 1st Immersion experience session within 90 days of training;
  • Deliver at least 4 Immersion experience sessions or reach a minimum of 8 unique accounts each fiscal year;
  • Stay current on versions of the Immersion experience storyline and content; and
  • Reporting of all conducted sessions by the 4th of the month following the session.

Presentation Experience. The person you select to attend the Immersion experience facilitator boot camp training should have experience presenting, demonstrating, and facilitating technology discussions and engagements with business decision-makers and high-profile executives.

Soft Skills. Beyond just being a proficient presenter, facilitators need to listen, guide, and inspire.

Technology Expertise. Prospective facilitators should understand unified communications (UC), collaboration, and Business Intelligence (BI). Facilitators should also stay up to date on the latest and greatest changes coming from Microsoft, including:

  • 200-level knowledge and experience with all Microsoft Office 365 workloads, including Yammer, OneDrive, Delve, Power BI, Excel Power View and Power Map, Skype for Business on all device types.
  • 200-level experience with Windows 10 and Office 365 scenarios on Windows phone.
  • 200-level knowledge of Office touch apps, and digital inking.
  • 200-level knowledge of Microsoft Intune.
  • 100-level knowledge of Office 365 apps and services working across iOS devices.
  • 100-level knowledge of Dynamics CRM Online and integration with Office 365.

The Immersion experience for Office 365 client image utilizes an evaluation edition of Windows 10, allowing for you to showcase the Immersion experience for Office 365 without the need to provide a license key.

Client Software:

  • Immersion Experience 8.6 Client ISO
    • Windows 10 Anniversary Update (64 bit) Enterprise Evaluation - version 1607
    • Microsoft Office ProPlus 2016 (32 bit) – First Release Current – version 16.0.7167.2036
    • Microsoft Visio Professional 2016 (32 bit)
    • Microsoft Project Professional Plus 2016 (32 bit)
    • Microsoft Azure Information Protection – 1.7.210.0
    • Microsoft Teams – 1.0.00.17151
    • Microsoft Dynamics CRM 2016 for Microsoft Office Outlook (32 bit)
    • Microsoft Dynamics 365 for Windows 8.1 app
    • Microsoft Word Mobile, Excel Mobile, PowerPoint Mobile, Sway
    • Microsoft Power BI Desktop and Power BI Mobile apps
    • Microsoft Rights Management Sharing app
    • Microsoft Word Mobile, Excel Mobile, PowerPoint Mobile, Sway
    • Microsoft Power BI Desktop and Power BI Mobile apps
  • Immersion Experience Virtual Client
    • Windows 10 Creators Update (64 bit) Enterprise Evaluation - version 1703
    • Microsoft Office ProPlus 2016 (32 bit) – First Release Current – version 16.0.8229.2073
    • Microsoft Visio Professional 2016 (32 bit)
    • Microsoft Project Professional Plus 2016 (32 bit)
    • Microsoft Azure Information Protection – 1.7.210.0
    • Microsoft Teams – 1.0.00.17151
    • Microsoft Dynamics 365 for Windows 8.1 app
    • Microsoft Word Mobile, Excel Mobile, PowerPoint Mobile, Sway
    • Microsoft Power BI Desktop and Power BI Mobile apps
    • Microsoft Rights Management Sharing app

Online Services:

  • Office 365 Enterprise E5
  • Enterprise Mobility + Security E3
  • Project Online Premium
  • Dynamics 365 Customer Engagement Plan Enterprise Edition

Windows 10 Enterprise Evaluation activation:
The Windows Enterprise Evaluation client license has a 90-day grace period that must be activated over the Internet within an hour of startup, or the PC will power off.

Office 2016 Desktop applications activation:
Office ProPlus 2016 is installed during the client imaging process, while the ProPlus suite of Office desktop apps are activated against the Office 365 tenant during the Immersion experience Client Setup process. However, Visio Professional and Project Professional are only activated when used with an appropriate Office 365 tenant which has the corresponding licenses for those applications.

The Immersion experience can be optimized for customer-specific delivery. Facilitators can set up an Immersion experience session in minutes and connect to a remote desktop loaded with Microsoft’s latest and greatest technology. Facilitators can run an Immersion experience session from any set of devices, whether using Microsoft equipment, having customers connect from their own device, or even remotely, with attendees connecting from their own workspace. Mini-Immersion experience sessions can be delivered as an add-on to client meetings. Qualified facilitators have access to Immersion experience equipment kits and can also host sessions at Microsoft Technology Centers and offices.

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