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Azure Analytics and AI Accelerate Program

The Azure Analytics and AI Accelerate Program (AAAP) is a proven approach to help partners accelerate customer demand and consumption of Analytics & AI Services. The program decreases the time to solution and increases your ability to win!

Accelerating partner success

AAAP provides the resources, credits, and incentives you need to accelerate demand, revenue, and customer success. Explore the core program components.

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Readiness


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Deliver

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Analytics and AI Partners

Join the list of Certified Analytics & AI Partners with Microsoft today.

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Analytics and AI in a Day

Host one-day workshops to teach customers about Analytics and AI solutions and drive demand.

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Solution Accelerators

Leverage pre-packaged Solution Accelerators by use case to decrease time to solution with your customer.

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Technical Assistance

Utilize Microsoft technical assistance to enhance your execution.

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PoC Sandbox Subscriptions

Get free Azure PoC Sandboxes to showcase the value of Azure to customers.

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Workload Acquisition and Nurture Incentive

Partners can earn incentives for helping customers with Azure Synapse deployments.

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Azure Credits

Accelerate consumption by tapping into Azure Credit Offers.

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End Customer Investment Funds (ECIF)

Funding for partners to execute pre-sales and post-sales consulting work.

Technical Patterns and Practices

Technical Patterns and Practices

Improve delivery quality and efficiency using standard execution guidance.

Get the details

Understand AAAP’s offerings and how you can leverage them to drive growth and customer success.

Analytics in a Day workshops

Analytics in a Day workshops are designed to educate your customers on the depth and breadth of cloud analytics capabilities. Teach your customers how to create an analytics pipeline that goes from data ingestion to business intelligence, enable self-service, and enable a truly data-driven culture. In the process, build and accelerate your Azure Analytics pipeline.

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AI in a Day workshops

AI in a Day workshops enable the delivery of virtual or in-person events to educate customers on the value AI can add to their business. Developed for business and technical audiences, the workshops provide the latest Azure AI solutions demonstrations, examples of best practices and scenarios, and hands-on Azure AI experiences. Workshop resources are designed for partner sellers.

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Solution Accelerators solve customer problems quickly - they're packaged code that is ready to be personalized for the customer and deployed.

The accelerators are available for repeatable scenarios across industries and can be used in your Analytics & AI engagements.

The process and timeline outlined below outline how Solution Accelerators speed up your time-to-solution with your customer:

  1. Demo (30 minutes) - Partner presents the demo of the Solution Accelerator to the customer
  2. Proof of Value (3 hours or less) - Partner walks through GitHub repo of the Solution Accelerator to show how the Minimum Viable Product (MVP) can be built based on the customer’s dataset
  3. MVP & Deployment (1-3 weeks) - MVP is built and deployed for the customer by the Partner

Browse all available Solution Accelerators at microsoft/Early-Access-Engineering: Solution accelerators from @Microsoft Early Access Engineering (github.com).

For more details around the different use cases and how to leverage Solution Accelerators, please reach out to your seller or contact the Early Access Engineering team at eae@microsoft.com.

Azure Credit Offer (ACO)

The ACO provides free usage of Azure Analytics and AI workloads to help win customer deals that accelerate consumption and drive incremental Azure Consumed Revenue. To learn more, partners should work with the Microsoft Account Team for their customer(s), or with their Microsoft Partner Development Manager, on a case-by-case basis.

For Partners who earn or meet the competency, performance, and skilling requirements for the Analytics on Microsoft Azure advanced specialization, there is a new pilot on Azure Synapse Customer Growth incentive which rewards partners who help customers with Azure Synapse deployments.

Reference the deck below to learn more.

Microsoft technical resources are available at no-cost, on a case-by-case basis, to help accelerate customer onboarding and execution. Get assistance by tapping into highly skilled experts to help you execute technical assessments, TCO analysis, architecture guidance, migration strategy workshops, and more!

Get a free Azure Sandbox that can be used in a Proof of Concept (PoC), pre-production environment enabling customers and partners to truly understand the benefits that the Azure platform can provide to their business.

Connect with your Data and AI Seller to apply for ECIF.

Does your organization have expertise in Azure Analytics and AI services? If so, we are looking for partners we can work with to accelerate demand, onboarding, and consumption. Become a Certified Analytics & AI Partner today.

The AAAP program supports the following Azure Analytics and AI workloads and services:

Analytics

  • Azure Blob Storage
  • Azure Data Explorer
  • Azure Data Factory
  • Azure Data Lake Storage
  • Azure Data Share
  • Azure Databricks
  • Azure HDInsight
  • Azure Stream Analytics
  • Azure Synapse Analytics

AI and Machine Learning

  • Azure Bot Service
  • Azure Cognitive Search
  • Azure Cognitive Services
  • Azure Knowledge Mining
  • Azure Machine Learning
  • Azure Machine Learning Studio
Consumption Motion
What is it?
Link to CM Materials
Synapse + Power BI The Synapse + Power BI Consumption Motions will help you assist customers in designing and onboarding their solutions to Azure Synapse and Power BI. Included is a 1-Click Azure Synapse POC that allows partners to quickly deploy a Synapse POC environment in their customer tenant. The POC is pre-populated with sample datasets, pipelines, notebooks and visualizations and allows partners to quickly demonstrate the capabilities of Synapse in a cost-effective way. See here for more details
SQL Modernization The SQL Consumption Motions will help you understand how to best deploy and migrate Azure Virtual Machines (IaaS) SQL Server instances or databases to Azure SQL Database (PaaS) or Azure SQL Managed Instance (PaaS). See here for more details
Databricks The Databricks Consumption Motions will help you understand how migrating to Azure Databricks solves common business challenges related to Hadoop environments including: complexity, unscalable infrastructure, excessive maintenance overhead and overall and unrealized value. These Consumption Motions will also help you accelerate innovation, enhance productivity and manage costs with faster, more efficient infrastructure with Azure Databricks. See here for more details
Cosmos DB The Cosmos DB Consumption Motions ​will help you understand how HBase workloads migrated to Cosmos DB accelerate innovation, enhance productivity and manage costs with faster, more efficient, fully managed Azure-based database services. In addition, the Consumption Motions provide guidance and resources to help Customers optimize their Azure Cosmos DB deployment. See here for more details
PostgreSQL The PostgreSQL Consumption Motions​ will help you understand how to tune and configure PostgreSQL for optimal performance. See here for more details
Azure Data Explorer (ADX) The ADX Consumption Motions ​will help you understand how to deploy Azure Data Explorer (ADX) with Azure Sentinel to have a fast and highly scalable data exploration service for log and telemetry data and with Azure IoT Analytics to have a fast and highly scalable data exploration service for log and telemetry data. See here for more details
Azure Machine Learning and AI The AI Consumption Motions will help you expedite Azure Machine Learning (AML) adoption and quick-win migrations through content and resources for enterprise readiness. See here for more details
Synapse + Power BI
The Synapse + Power BI Consumption Motions will help you assist customers in designing and onboarding their solutions to Azure Synapse and Power BI. Included is a 1-Click Azure Synapse POC that allows partners to quickly deploy a Synapse POC environment in their customer tenant. The POC is pre-populated with sample datasets, pipelines, notebooks and visualizations and allows partners to quickly demonstrate the capabilities of Synapse in a cost-effective way.
SQL Modernization
The SQL Consumption Motions will help you understand how to best deploy and migrate Azure Virtual Machines (IaaS) SQL Server instances or databases to Azure SQL Database (PaaS) or Azure SQL Managed Instance (PaaS).
Databricks
The Databricks Consumption Motions will help you understand how migrating to Azure Databricks solves common business challenges related to Hadoop environments including: complexity, unscalable infrastructure, excessive maintenance overhead and overall and unrealized value. These Consumption Motions will also help you accelerate innovation, enhance productivity and manage costs with faster, more efficient infrastructure with Azure Databricks.
Cosmos DB
The Cosmos DB Consumption Motions ​will help you understand how HBase workloads migrated to Cosmos DB accelerate innovation, enhance productivity and manage costs with faster, more efficient, fully managed Azure-based database services. In addition, the Consumption Motions provide guidance and resources to help Customers optimize their Azure Cosmos DB deployment.
PostgreSQL
The PostgreSQL Consumption Motions​ will help you understand how to tune and configure PostgreSQL for optimal performance.
Azure Data Explorer (ADX)
The ADX Consumption Motions ​will help you understand how to deploy Azure Data Explorer (ADX) with Azure Sentinel to have a fast and highly scalable data exploration service for log and telemetry data and with Azure IoT Analytics to have a fast and highly scalable data exploration service for log and telemetry data.
Azure Machine Learning and AI
The AI Consumption Motions will help you expedite Azure Machine Learning (AML) adoption and quick-win migrations through content and resources for enterprise readiness.
Synapse + Power BI
See here for more details
SQL Modernization
See here for more details
Databricks
See here for more details
Cosmos DB
See here for more details
PostgreSQL
See here for more details
Azure Data Explorer (ADX)
See here for more details
Azure Machine Learning and AI
See here for more details

Contact your Microsoft Partner Development Manager with questions.