Horse and jockey with city on saddle

Business Applications

Stay on pace to grow your business by delivering intelligent applications for your customers with Microsoft Dynamics 365.

black bar

The opportunity

black bar

Start training

Light-purple bar

Go to market

black bar

Grow your practice

Move from preparation to action

Use the momentum you've gained so far to bring new intelligent business solutions to market. From added certifications to in-person guidance and more, we can help you go to market across industries and applications.

Icon of a cloud with arrows

Cloud Business Applications competency

Unlock new opportunities with certifications that prepare your team to deliver intelligent Microsoft Dynamics 365 solutions.

Icon of a screwdriver and wrench

Business Application go-to-market kits

Get all the tools and guidance you need to bring your solutions to market with our go-to-market kits for all applications.

Icon of a customer support representative

Dynamics 365 consultation

Get one-on-one guidance from a Microsoft tech expert in migrating to Dynamics 365 and using its advanced capabilities.

Business Application go-to-market kits

Whether you’re developing a new solution or scaling your business, our Business Application go-to-market kits are designed to support your business growth. See below for comprehensive kits containing valuable resources to pitch solutions to customers and bring them to market.

Scalable Business Management (SBM)

For customers who have outgrown their basic accounting system, deliver a connected, all-in-one business management solution with real-time data for smarter decision-making.

Customer Service

Help clients serve their customers quickly and with a personal touch—across all channels and devices—while capturing data and insights from every customer interaction.

Field Service

Create solutions that streamline customers’ field service operations and maximize resources while helping technicians deliver even more positive onsite service experiences.

Finance and Operations

Help your customers find valuable insights and make smarter decisions around finance, manufacturing, and supply through integrated artificial intelligence, business intelligence, and a common data model.


Help customers amplify their marketing operations with artificial intelligence, business intelligence, and a common data model to effectively connect with sales, automate processes, and maximize ROI.


Turn data insights into action by helping customers build, customize, and extend the apps they need to gain the competitive edge. Experience the efficiency of automation with Power BI and Azure, along with the deep integration capabilities of solutions like SharePoint and OneDrive.


Help retail organizations leverage integrated artificial intelligence, business intelligence, and a common data model to maximize operational insights, manage merchandising, and create a modern shopping experience.


Empower customers to increase client engagement and sell smarter at every stage while enhancing productivity through integrated LinkedIn, Office 365, artificial intelligence, business intelligence, and a common data model.


Deliver applications that help organizations hire the right people, onboard employees so they're productive and impactful, nurture career development, and foster a culture of excellence.

Publishing business applications

Learn how to reach new customers by publishing your application on AppSource, the marketplace solely dedicated to business applications.

Smart Partner Marketing

From building a foundation to amplifying your presence and strengthening customer relationships, launch your journey to marketing mastery. Maximize your impact to attract and retain the right customers through partnership with Microsoft.

Illustration of woman with connected smartphone

How to tell your story

Learn how to harness the human power of storytelling to make your marketing messages more relatable, engaging, and compelling.

Two women pointing at a graph and man looking with laptop

Azure Marketplace and AppSource

Find best practices for drawing more traffic to your marketplace listing and engage with online prospects in more meaningful ways.

Man in suit with binoculars

Introduction to customer experience

Understand the basics of customer experience: what it is, how it works, and why it's critical for meeting customer expectations.

Musicians working on a song

Bring solutions to the SMB space

Help small-to-midmarket business (SMB) customers understand the value of Microsoft Dynamics 365 applications and close more sales. Learn from the SMB experience of other partners by joining the SMB Partner Insider Community and signing up for the monthly community calls.

Tools for better business

Utilize Business Central

Quickly communicate the value of Dynamics 365 Business Central using this video.

Enhance your demos

Boost your Dynamics 365 for Sales pitch with guided talking points and supporting materials.

Qualify leads

Use this Dynamics 365 for Marketing survey to qualify leads and tailor your pitch.

Boost your pitch

Highlight the value of transforming customer service with Dynamics 365 with this handout.

Expand your SMB offerings

Dynamics 365 news and trends

Read the blog to find out what’s new with Dynamics 365 and keep up to date on features, trainings, sales tips, and more to deepen your expertise.

Enhance your solutions

Enhance your business application solutions for SMB customers and boost sales opportunities with dedicated tools and resources.

Next step: Grow your practice

You're just getting started. Take the next step to continue growing your business with Microsoft Dynamics 365.