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Publish your app

Get guidance for choosing the right marketplace and publishing your app. MPN ID is required to publish—join today.

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ISV Resource Hub

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Develop your app

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Publish your app

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Market your app

Which marketplace is best for your app?

List your offers and trials, manage and monitor your app, and sell directly to customers within the Microsoft global ecosystem. Compare the benefits of AppSource and the Microsoft Azure Marketplace to find the one that works best for your business.

Features Azure Marketplace AppSource
Target audience IT professionals, developers (including database administrators, SecOps, Enable Azure, and others) Line-of-business (LOB) decision makers (including procurement, manufacturing, accounting, and others)
Built to extend Microsoft Azure Azure, Microsoft Dynamics 365, Office 365, Power Platform, and Power Apps
Types of solutions and services Infrastructure solutions and professional services Finished LOB apps and professional services
Publishing options Contact Me, Consulting Services Offer, Trial, Virtual Machine, Solution Templates, or Managed Apps Contact Me, Consulting Services Offer, or Trial
In-app experience Azure Portal and command-line interface (CLI) Office 365, Dynamics 365, Power Platform, Office client apps
Target audience
Azure Marketplace IT professionals, developers (including database administrators, SecOps, Enable Azure, and others)
AppSource Line-of-business (LOB) decision makers (including procurement, manufacturing, accounting, and others)
Built to extend
Azure Marketplace Microsoft Azure
AppSource Azure, Microsoft Dynamics 365, Office 365, Power Platform, and Power Apps
Types of solutions and services
Azure Marketplace Infrastructure solutions and professional services
AppSource Finished LOB apps and professional services
Publishing options
Azure Marketplace Contact Me, Consulting Services Offer, Trial, Virtual Machine, Solution Templates, or Managed Apps
AppSource Contact Me, Consulting Services Offer, or Trial
In-app experience
Azure Marketplace Azure Portal and command-line interface (CLI)
AppSource Office 365, Dynamics 365, Power Platform, Office client apps

Schedule your Marketplaces Consultation

Set up your app for success. Get personal, expert advice to prepare your app for validation and listing in either the AppSource or Azure Marketplace.

Publish your app today

You’ve learned everything you need to know. It’s time to show your app to the world and publish in one of our storefronts.

Next step: Market your app