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Smart Partner Marketing

We’re here to help you maximize your marketing impact. Use these resources to attract and retain the right customers.

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Partner Benchmarking Tool

Use this tool to see where you are on your digital marketing journey and find out how we can help.

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Choose your level of marketing experience

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Getting established

If your marketing staff has two or fewer people, build a smart, strong marketing foundation.

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Boosting impact

If your marketing staff numbers about three to five, build on that foundation by amplifying your message.

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Building loyalty

If your marketing staff numbers six or more, deepen your customer relationships to see more profitable growth.

Partner Marketing Pros series

Joanne Charley

Listen to the podcast from Joanne Charley

On episode five of the Smart Partner Marketing Pros podcast, Neural Impact CMO Joanne Charley, who has worked with Microsoft Partners around the globe discusses how to execute effective inbound and content marketing tactics. These are strategies that support brand leadership, lead generation, and that help speed up the buying journey. Wherever your organizations current state of content marketing maturity may lie, there’s insight to be gained in this month’s installation.

Listen now

Watch the webinar

Don’t miss this advice on developing sound inbound marketing strategy and creating high-quality marketing content.

Read the blog

Inconsistency is a major issue that plagues modern content marketers. Learn how to develop reliability and keep customers engaged.

Success stories

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Palmetto Technology Group

See how Palmetto Technology Group’s marketing investment paid off when they improved how they told their story.

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Learn how a one-page marketing plan and a strong belief in the codependent nature of marketing and sales has brought great success to BlueSilverShift.

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Content and Code

Using content marketing to tell their story, Content and Code saw more than a five-fold increase in leads.

A Qorus Content Hub employee explains the importance of customer relationships


See how Qorus was able to deepen its existing customer relationships while starting new ones.

More marketing must-haves

Visit Partner Marketing Center

Check out a collection of customizable assets you can use to supplement your marketing efforts.

Use Digital Marketing Content OnDemand

Use this tool to put consistent, relevant, customizable marketing campaigns and sales materials right at your fingertips.

Streamline marketing with Qorus

Use this application to streamline marketing and sales by integrating materials right into Microsoft Office 365 applications.

Start building your marketing foundation

Get off to a strong start with material that can help you build your basic marketing plan.