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Microsoft Surface partnership

As a Microsoft Surface partner, you can access a variety of resources, assets, and programs to help your business thrive.
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Experience the benefits

When you become a Surface partner, you gain a network of professionals and resources ready to help you help your customers.

Access assets

Find ready-made fact sheets, images and logos, and pitch decks.

Operations resources

Keep up with product launches, enhancements, and pricing.
Surface Book Surface Book

Partner programs

Expand your opportunities with Surface partner programs and offers.
Surface Book Surface Book

Additional support

Connect with a Microsoft team member to get the help you need.

SRA Program

Understand the requirements and benefits of our Surface commercial reseller tiers.

Net MSRP Pricing List

Download the recent Net MSRP pricing list

Operations Readiness

Resources that will help you access product launch information, operational enhancements, and changes to order placement.

Training

Develop new skills with Microsoft Surface Academy.

News and Announcements

  Product - Digital Marketing - TCO & Sustainability - Incentives - Trainings - Partner Updates - Demo Resources

Product

Surface Laptop 5 Surface Laptop 5

Microsoft Surface Thunderbolt™ 4 Dock

The Surface Thunderbolt™ 4 Dock is a USB4®/Thunderbolt™ 4 dock that helps maximize your workspace, delivers ultra-high speed data transfer, and provides the versatility to connect and charge what you need.
Explore assets
Surface Hub 2S Surface Hub 2S

The Future of Surface Hub

We’re bringing the best experiences from Surface Hub 2S together with the latest Teams Rooms features. Hub will move to Teams Rooms on Windows software stack.
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Surface Hub 2S Adoption Welcome Screens

Surface Hub adoption welcome screens are designed to help Surface Hub users get started quickly with call-outs for everyday tasks and a QR code for quick access to adoption resources. This article provides downloadable adoption welcome screens optimized for Surface Hub 2S 50" or Surface Hub 2S 85" devices.

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Important Policy Enforcement Notice for Microsoft Surface Hub Licensing 

 

Effective July 1, 2023, customers who activated Teams Rooms devices, including Microsoft Surface Hubs, and executives in personal mode using a user license (M365 and O365 A, E, G, etc.) will be blocked from sign in. Prior to July 1st, customers must procure and provision a Teams Rooms Pro ($40) or Teams Rooms Basic ($0 / max 25 devices) license to continue service. Customers with legacy Microsoft Teams Rooms Standard or Teams Rooms Premium subscription licenses can reserve seats under their existing agreement to remain compliant.
The requirement follows the announcement last September of new Teams Rooms Pro and Basic licenses, including changes to user subscription licenses for Teams Rooms deployments. If customers still rely on user subscription license for the Hub Device account, customers have until July 1 to procure and provision a Teams Room license. Otherwise, Surface Hub will be blocked from signing in until a Teams Rooms license is assigned.

Partner Resources:

Surface Commercial Performance SKUs

Platinum/Gold/Silver resellers and distributors, together we want to accelerate demand for our highest profitable SKUs. These In-Stock SKUs are high volume, high GM SKUs of Pro 9 and Laptop 5, that represent 70% of demand on Surface Pro 9 and Surface Laptop 5 with shorter lead times (2-weeks DC to Customer). There will be an ongoing Supply led process to monitor, replenish, & calibrate by Area. Please check with your regional supply lead for availability.

  • Surface Laptop 5 13" Black
     i5/8/256  
     i5/16/256
     i5/16/512
     i7/16/256
     i7/16/512
     i7/32/512
  • Surface Laptop 5 15" Black
    i7/8/512
    i7/16/256
    i7/16/512
  • Surface Pro 9 Platinum
    i5/8/256
    i5/16/256
    i7/16/256
    i7/16/512
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Digital Marketing

Increase pipeline of prospects for sellers with new campaign materials: Laptops designed by Microsoft, Do More with Less, Surface self-serve portals, and the new Total Cost of Ownership (TCO) and global security campaigns.

Surface Laptop

Laptops Designed by Microsoft​

Campaign to reinforce Surface as Microsoft-build device, drives demand for the portfolio focusing on Surface Laptop and Surface Pro.

Surface Hub 2S

Do more with less

Deliver better experiences for employees with devices designed with Windows and Microsoft 365 and maximize investment value with Surface.

Surface Laptop

Surface self-serve portals​

Surface has created an experience to bring powerful insights that simplify managing and monitoring Surface devices.

Surface Laptop

SMB Campaign

Convey the value proposition of Surface to the SMB market (businesses with 50-150 employees) in a way that resonates with their aspirations for growth, efficiency, and security.

A woman working with a Surface device A woman working with a Surface device

Surface & Security: ​Cyber resiliency & device choice

Old devices can’t defend against new threats. Cyber resilience & the advantage of Microsoft Surface as your device choice. In today's fast-paced era of flexible work it’s not enough to simply have strong preemptive security measures in place. Businesses of all sizes and shapes must be prepared to respond swiftly and effectively to security breaches – and then recover and even rebound. Campaign includes ITDM worksheet and c-suite guidance, ability to tailor with partner message, plus Surface endpoint management solutions and benefits.​
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TCO & Sustainability

We are pleased to announce our new Total Cost of Ownership (TCO) model by IDC (commissioned by Microsoft) to respond to our customers’ well-known question, “Why should we pay for a premium device?”

The new TCO insights show business how investing in Microsoft Surface and Microsoft 365 can help them save by simplifying your IT operations, reducing security risks and increase employee productivity over 3 years.

Surface Business Case

Explore assets on the Total Cost of Ownership (TCO) model by IDC (commissioned by Microsoft) to respond to our customers’ well-known question, “Why should we pay for a premium device?”

Surface Emissions Estimator

The Emissions Estimator helps customers estimate their industry lowering Surface carbon footprint with their device purchase, to make sustainability a core part of the devices conversation.

TCO Calculator

The tool provides an estimated total cost of ownership based on the study "Evaluating the Business Case of Microsoft Surface" provided by IDC, commissioned by Microsoft in 2022, based on responses from IT decision-makers in the United States, Australia/New Zealand, India, Germany, and the United Kingdom.

Incentives

Partner Incentives Cooperative Marketing Fund (Co-op)

The Partner Incentives Cooperative Marketing Fund (Co-op) provides reimbursements of earned funds to participating partners to help differentiate their value, build channel awareness and preference for Microsoft® products. Funds earned in one 6-month period are subsequently used in the next 6-month period.

Important Dates:

  • February 15, 2023 FY23H2 Funds are available for viewing in Partner Center.

  • March 31, 2023 FY23H1 POE Deadline. All FY23H1 Co-op claim POE needs to be submitted by this date.

Resources:

Trainings

Surface Live Virtual Briefings

There are two different briefings offered–the Surface Hub/meeting rooms sessions, and the Portfolio sessions covering the new Surface Pro 9 and Surface Laptop 5. Both experiences are offered live and provide the opportunity for customers to view the Surface hardware in a dynamic setting, receive an overview of functionality, and to ask questions and chat with the presenting subject matter expertise.

Registration

Microsoft Surface Total Cost of Ownership (TCO)

Explore concrete data on the TCO of Microsoft Surface devices. In this 60-minute course learn about how the TCO for Surface is calculated and the potential savings available with Surface.

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Empowering Sustainability with Microsoft

Explore how Microsoft Surface can help customers on their sustainability journey. In 25 minutes learn about the role Surface plays in Microsoft’s sustainability commitments and how the Surface Emissions Estimator can benefit customers.

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New for FY24 – Refreshed and Updated Trainings

As we approach the new fiscal year, there will also be new updated and refreshed FY24 Surface Reseller Alliance incentive program trainings that will be required to remain in the program.  With the channel simplification efforts in consolidating the PC and Hub authorizations, all trainings now align to simplification!

Key Callouts

  • Training Requirements reduced from 6 to 3!
  • Required training time reduced from 11 to 4 hours!
  • Extended time to complete new FY24 trainings – December 31, 2023

Links

Partner Updates

Channel Simplification and New Assessments

Over the next few months, we will be rolling out program changes to make it easier and simpler for you to do business with Microsoft Surface.

The first step to implement these changes is for existing Surface Commercial DMPs and VADORs to onboard in Partner Center and accept the new DMP Agreement. Once you have onboarded and accepted the new DMP Agreement, you will be authorized to sell the entire Surface portfolio (Surface PC and Surface Hub) that Microsoft authorizes for sale in your market.

Details will be provided on this new onboarding in the coming weeks. For now, please note the following information and important dates:

  • The Term of the existing DMP Agreement and the Term of the existing VADOR Agreement is extended through June 30, 2023.
  • Watch your email for notifications from Microsoft and Partner Center with instructions for onboarding and accepting the new DMP Agreement (Surface PC and Surface Hub) in April and May.
  • Complete the instructions and onboarding actions by June 30, 2023.
  • After June 30, 2023, you will no longer be authorized to resell Surface products until you onboard in Partner Center and accept the new DMP Agreement.

Surface Partner Pre-Sales Concierge

The Partner Pre-Sales Concierge is a partner-facing resource where partners and PDMs can go to ask Surface-related pre-sales questions. Our goal is to help partners land more Surface deals and save PDMs time to focus on what’s important.

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Become a Surface partner

Upon enrollment, you’ll have access to the latest Surface products, programs, and materials. Your Microsoft Surface journey begins here.
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Demo Resources

Looking for key skilling and demo material to level up? Check out the top recommended resources below.

 

Top Surface for Business Demo Resources

 

•Customer Demo Experience: Download the latest demo guides on Surface Laptop 5, Surface Pro 9, Surface Hub and more. Visit aka.ms/DemoSurface

•Explore Surface for Business: Utilize ExploreSurface.com to showcase the portfolio in interactive 3D, perfect for virtual demos.

•Surface for Business Briefings: Get your customers invited to Surface Hub and Portfolio Briefings. Sign up at aka.ms/SurfaceBriefings.

•ExpertZone | Surface for Business: Take the “How to Demo Surface” training on ExpertZone.

Additional partner resources

Head to Partner Center to manage your Microsoft membership, or visit the Device Portal for deal registration and special pricing requests.
Partner Center dashboard
Devices pricing programs >

Having trouble accessing your Surface partner account?

Visit our Surface FAQ page for assistance.
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Support

We want you to receive the help you need. For more information, visit our Surface FAQ page.
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